Awesome Pictures!
You have to check out these amazing pics from a fabulous article on Home Staging in Hawaii - click on the title link to see them!
Rebecca
Excerpt from Star Bulletin, written by Allison Schaefers
aschaefers@starbulletin.com
CHARENE DAVIS looks like she's armed for romance as she breezes into a Kahala home carrying a sprig of fresh flowers, a bottle of champagne and a box of Godiva chocolates.
The items, which are a trademark part of Davis' home-staging business, are geared to seduce Hawaii home buyers into thinking that the $1.3 million property is priced right and that it looks better than others that are on the market.
"I always put a bottle of champagne in the master to suggest that this could be a very romantic place," Davis said as she prepared a tray of goodies for display alongside the lush gold duvet that she chose for the room.
"Home staging is the highest form of visual real estate marketing."
Charene Davis
Aloha Staged Homes. She prepares houses to be sold by adding personal decorating touches, including her signature towel treatments in the bathroom.
"Romance appeals to women -- and they make most of the buying decisions," she said.
Business has picked up for Davis and her other Hawaii counterparts, an estimated 20 or so accredited home stagers, in the last several months as Honolulu's once-hot residential market has begun to come in for a soft landing.
Staging is a tool that real estate professionals and home sellers use to help their properties sell faster and for more money in tough markets and for even more money in an up market, said Barb Schwarz, who is the author of "Home Staging: The winning way to sell your house for more money."
"The way you live in a home and the way that you sell it are two different things" said Schwarz, who coined the term, 'staged home,' in the 1970s and has turned it into a federally registered trademark.

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